Building trust with an AI-driven CX strategy

Ever wondered how to foster trust in your AI-driven CX strategy? Join Maurits Pieper, Director of Partnerships at Dixa, Michelle Wrede, Head of Marketing Benelux & Sweden at Trustpilot, in conversation with Ana Stepanović, CX Operations Manager at Otrium, as they uncover practical strategies for maintaining a human-centric approach and building customer confidence through AI integration.

Unlock the secrets to:

• Prioritizing trust when implementing AI and automation
• Improving the customer journey with AI
• Leveraging AI to meet and exceed customer expectations
• Measuring the success of AI-driven initiatives

Speakers:

Ana Stepanović
CX Operations Manager

Meet Ana – a seasoned leader with a passion for the human side of business! Ana is on a mission at Otrium to ensure every clothing item produced, is worn! Listen up as she details the strategies she uses to create better customer experiences, the role of AI, and trust. Having led teams from 20 people to 200 people, she’ll share how she’s leveraging AI while remaining human-centric.

Michelle Wrede
Head of Marketing Benelux & Sweden

Michelle is Head of Marketing for Benelux and Sweden at Trustpilot, helping brands increase their online reputation, which in turn, fosters trust. Michelle will guide us through the significance of positive reviews, fraud detection in the age of AI, and leveraging social proof to boost trust.

Maurits Pieper
Director of Partnerships

Maurits is passionate about enabling clients to power-up their CX tech-stack quickly and easily, by utilizing the very best technology partners, tailored to client needs. Stay tuned as he shares his thoughts from across the industry, on successfully navigating the wave of AI tools available in the market, and how AI is shaping the future of CX.